SEO & GEO Services for Search and AI Discovery
We help businesses across industries get found, explain their value, and turn discovery into qualified inquiries and sales. Our approach combines search engine optimization (SEO) with generative engine optimization (GEO), supported by clear content, technical improvements, and measurable performance.
Built Around How Your Customers Choose
We build SEO and GEO strategies around your industry, audience, and business goals. Whether you sell products, provide services, run a local business, or market B2B solutions, we identify the questions your customers ask and the pages they need to make a decision.
That may mean explaining a service, comparing software, answering product questions, or clarifying where and how you operate. We use your expertise, customer feedback, and verified business information to create useful content that supports discovery and conversion.
Where Your Business May Be Losing Visibility
Important Pages Are Hard to Find
Indexing issues, duplicate URLs, weak navigation, and missing internal links can keep important service, solution, product, or location pages out of search.
Your Website Leaves Questions Open
Missing information about capabilities, pricing, suitability, or the next step can leave potential customers unsure whether your business meets their needs.
Your Difference Is Unclear
Broad claims give customers little to compare. Clear positioning, specific capabilities, and supporting evidence make your value easier to understand.
Content Misses Customer Intent
Content can attract readers while overlooking service searches, solution comparisons, local needs, and decision-stage questions that lead to inquiries or sales.
AI Answers Misdescribe Your Brand
Incomplete or inconsistent business information can make your services, expertise, and offerings harder to interpret and verify in AI search experiences.
Reports Stop at Rankings
Visibility alone does not show business value. Reporting should connect relevant visits to qualified inquiries, bookings, purchases, and other meaningful actions.
Selected SEO & GEO Results
Our SEO and GEO work has delivered results including roughly 3x organic traffic (200%+ growth in organic visits) and a 70% increase in conversions from AI referrals. Selected results from client work; these figures are not a portfolio-wide average or a guarantee of future performance.
+64%
Increase in organic search revenue
+175%
Increase in transactions from organic search
+50%
Increase in AI visibility
SEO & GEO Services
Start with a diagnostic and prioritized roadmap, then implement the agreed improvements. Each scope specifies the pages, technical tasks, content outputs, approval process, and who will publish changes.
Technical SEO
Review crawling, indexing, redirects, duplicate pages, internal links, mobile performance, and site architecture. Prioritize technical improvements that help search engines access and understand your key pages.
Search Demand & Customer Intent
Research industry terms, service and product searches, comparisons, local queries, and customer questions. Map each intent to a relevant page and prioritize opportunities to reach new audiences.
Content Strategy & On-Page SEO
Improve service, solution, product, location, and educational pages with clear headings, helpful answers, internal links, and evidence. Align content with how your audience researches and chooses.
GEO & Brand Accuracy
Review how your business appears in relevant AI questions. Clarify your expertise, offerings, differentiators, and business facts through useful answers and supporting sources.
Structured Data & Business Information
Validate relevant organization, local business, service, product, breadcrumb, and article markup against visible content. Improve consistency across your website and relevant business profiles.
Measurement & Ongoing Improvement
Track non-branded search demand, priority pages, qualified traffic, conversions, and identifiable AI referrals. Review AI mentions, citations, and business-description accuracy across agreed questions.
From Diagnosis to Implementation
Audit & Establish a Baseline
Review your website, industry, audience, competitors, analytics, search performance, and observable AI visibility. Identify the issues and opportunities that matter most to your business.
Agree the Roadmap & Scope
Choose priority pages and tasks. Confirm deliverables, implementation ownership, access needs, approval steps, and success measures before work begins.
Improve & Publish
Implement agreed changes or coordinate with your developer. Your team supplies and approves business facts, claims, and brand assets; we check completed work.
Review & Refine
Review completed work and trends in discovery, qualified traffic, inquiries, and attributable sales. Refresh content and priorities using the findings, with seasonal and platform changes in context.
Find Your Next Search Growth Opportunity
Share your website, industry, target audience, and growth priorities. We’ll discuss where discovery is falling short, which pages deserve attention first, and how SEO & GEO can support your business goals.
SEO & GEO FAQs
What is the difference between SEO and GEO?
Can AFM guarantee that AI tools will recommend my brand?
How long does SEO take to show results?
Can you provide SEO and GEO for my industry?
Is structured data enough for GEO?
How do you measure SEO and GEO?
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